What is Digital Signage?

Digital Signage is the term used to describe the use of screens for marketing in shops, hotel lobbies, etc. Screens are used as a method of engaging customers and passing on key messages. It can be a highly effective tool for drawing potential customers into your business premises when visible from outside. It is also an excellent way of attracting customer attention to your messages, because movement tends to draw the eye.

What is Digital Signage?

We are delighted to be able to offer an Internet-updating digital signage option on our music4Uonline platform. It is possibly the most cost-effective Internet-updated Digital Signage solution on the market. It uses ordinary PC equipment, which keeps hardware costs to a minimum. The Internet updates mean that on-site staff do not have to remember to change the media, as would be required with a DVD-updated system. Updates just download automatically and start playing on the correct date.

The Benefits

* Extremely cost-effective
* Machines provided ‘ready to go’ – just connect up and turn on
* Content easily changed across all sites in an estate, without staff having to be involved
* Automatically adjust which messages show at different times of day, as the customer profile varies
* Grouping of sites allows segmentation by brand, region or customer demographic; alternatively whole estates can display the same set of visuals
* Media can be visual-only, full audio-visual, or a mixture of the two
* Campaigns can be set to automatically start and stop on specific dates, according to when your offers are running
* Advertising compliance demonstrable from any Internet-connected PC. This is particularly useful when clients are re-selling advertising space on their systems
* Range of price-plans, payment options and contract durations